Jay Shah CONGRATULATIONS Viacom18 on winning digital IPL rights

IPL Media Rights: IPL Live Updates – After long rounds of intense bidding, we finally know who will broadcast and stream the Indian Premier League for the next five seasons. While Disney Star has retained the television rights, a new player in Viacom18 has entered the fray and has won digital rights. The secretary of the Board of Control for Cricket in India, Jay Shah, congratulated Viacom18 on their success in the e-auction and further claimed that BCCI will use its funds to improve India’s domestic structure. Follow IPL Media Rights live updates, IPL live updates with InsideSport.IN.

IPL Media Rights Tender: Bidding for IPL Media Rights 2023-27 Closes, Disney Gets Broadcast Rights, Viacom Buys Digital & Package C, BCCI Earns 48,390 Crore: Follow IPL E-Auction LIVE

After the auction, Shah wrote on Twitter:Viacom18 gets digital rights with its winning bid of Rs 23,758 cr. India has gone through a digital revolution and the sector has endless potential. The digital landscape has changed the way cricket is viewed. It has been a big factor in the growth of the game and the vision of Digital India.”

IPL Media Rights: BCCI Secretary Jay Shah CONGRATULATES Viacom18 on winning IPL Digital Rights, pledges to use media rights money for DOMESTIC cricket

Meanwhile, Times Internet has won the rights to stream IPL in MENA countries and the US. †I congratulate Viacome18 on winning Aus, SA, UK, Times have MENA & US, winning Rest of World Rights. The IPL is as popular outside of India as it is here and viewers will be able to enjoy top-class cricket.” Shah added.

Overall, the board pocketed Rs 48,390 crores from all four packs. Package A went to Disney Star for Rs 23,575 Crwhile Viacom18 spent Rs 20,500 Cr & Rs 3,273 Cr in front of Package C package respectively. In the meantime, Package D went to internet times

IPL Media Rights e-auction winners

IPL Media Rights: BCCI Secretary Jay Shah CONGRATULATES Viacom18 on winning IPL Digital Rights, pledges to use media rights money for DOMESTIC cricket

Meanwhile, Jay Shah promised that BCCI will use the revenues to improve its domestic structure. †The BCCI will use the revenue from IPL to strengthen our domestic cricket structure, starting from the grassroots, to strengthen infrastructure and spruce up facilities across India and enrich the overall cricket viewing experience.” he said.

On the other hand, many found it surprising that Disney Star didn’t go all out for the digital rights, as IPL caused a huge increase in their subscriptions to the digital wing – Disney+ Hot Star.

Disney Star explained their perspective, writing:We are delighted to expand our partnership with the Indian Premier League and look forward to offering the next five seasons across our portfolio of television channels. We made disciplined bids with a focus on long-term value. We have chosen not to proceed with the digital rights given the price required to secure that package.”

IPL Media Rights: BCCI Secretary Jay Shah CONGRATULATES Viacom18 on winning IPL Digital Rights, pledges to use media rights money for DOMESTIC cricket

Highlights of the IPL Media Rights Auction:

  • BCCI has received a total of Rs 48,390 crore from all four packages.
  • Disney-Star retained Package A broadcast rights for a whopping Rs 23,575 Cr, almost double the amount they paid for digital and broadcast rights combined last time.
  • Viacom has paid a whopping Rs 20,500 Crore for digital rights.
  • Last time, the broadcast and digital rights were sold in combination.
  • Viacom has also packed the non-exclusive package C for Rs 3,273 Cr for 98 matches.
  • The base price was Rs 15 crore per game and it came to Rs 33.40 Cr per game.
  • Times Internet has packed package D, targeting MENA and US territory.

IPL Media Rights: BCCI Secretary Jay Shah CONGRATULATES Viacom18 on winning IPL Digital Rights, pledges to use media rights money for DOMESTIC cricket

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